C O M M E N D E D
Creamy Psychology
Photography by Yvonne Todd
ervon.com
Publisher: Victoria University Press
Editing: Robert Leonard
Design: Spencer Levine In association with City Gallery Wellington
Editon Size: 1000
RRP: NZD$60
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Artist Description
Todd is best known for her portraits of women, her mostly invented female 'characters'. These portraits are typically contrived, and nostalgically styled and art directed. Many of her characters seem to suffer from some soap-operatic malaise, explicit or implicit. They include cosmeticians, cripples, modest Christians, anorexics, cult members, showgirls and tragic heiresses. Todd incorporates herself into their world, being one of her own favourite models. Her work has a complex relation with feminism. In 2009, Todd produced a portrait series of imagined male corporate executives and in 2014, a series of vegans. She also produces still lifes, landscapes and videos.
Book Description
Creamy Psychology surveys Todd's work since the late 1990s, including her recent Gilbert Melrose project and her latest photographic series Ethical Minorities (Vegans). It contains new essays by Todd herself, Robert Leonard, Misha Kavka, Claire Regnault, Megan Dunn, and Anthony Byrt. It also contains an archival section with earlier essays, including key pieces by Leonard, Dunn, Justin Paton, and Justin Clemens. Comprehensively illustrated, Creamy Psychology is the new go-to book on Yvonne Todd. It accompanied a major show at City Gallery Wellington in 2014-2015.
Judges’ Comment
Creamy Psychology, the photobook, accompanies Yvonne Todd's exhibition of the same name, enhanced by the addition of critical essays. The book's strong design sustains the strangeness and unease of the photographs, and the text is integrated in a way that doesn't overwhelm the imagery. The paper stock is well chosen, and the beautifully printed cover completes the package.